Lexus PH opens new showroom for electrified vehicles at Mitsukoshi BGC

January 13, 2023 By: Melecio Martin G. Arranz IV

The space is as stylish as the mall it inhabits

Have you stopped by Mitsukoshi BGC yet? In case you haven’t heard of it, the new mall in Taguig City aims to give an authentic Japanese shopping and dining experience to shoppers in Metro Manila. And what better way to get that legit Japanese feel than to check out some of the finest cars to come from the Land of the Rising Sun?

Lexus Philippines has just announced it has opened a new space inside Mitsukoshi BGC. The vast display area is dedicated to showing off the carmaker’s electrified vehicles. In line with the mall’s stylish facade, the new space’s design is inspired by the brand’s signature spindle grille. It features woven set pieces from Cebu, among other elements.

The space will hold special events for Lexus customers, as well as offer unique branded sportswear, merchandise, and traditional Japanese creations. You can check out more photos of the new showroom below. Will you be stopping by?

About the Author

Melecio Martin G. Arranz IV

Digital Marketing Head

Martin is an experienced marketer with over 16 years of experience across various industries including real estate, banking and finance, technology, and advertising.

Martin has a broad range of expertise in having handled campaigns, brand launches, activations both in the traditional and digital space. Currently serving as the Digital Marketing Head at Federal Land, Martin leads a team focused on managing digital sales and platforms for the residential, estates and commercial business units.