Why Japan’s Isetan Mitsukoshi is entering the Philippine market
Artist ’s perspective of Mitsukoshi façade along 36th street
DESPITE the growing popularity of the country’s online retail industry, one thing remains constant: brick-and-mortar stores are here to stay. In fact, Neda, the Department of Finance and Nielsen have reported that prospects for the retail industry remain positive, bolstered by economic growth and strong domestic demand. As consumers become aware of local and international trends, their purchase decisions have also evolved from simply transactional to more experiential. The positive industry outlook for Philippine retail prompted foreign retailers to partner up with local companies and establish their presence in the Philippines. One of the latest retailers that aim to elevate the Philippine shopping experience is Isetan Mitsukoshi Holdings Ltd., one of Japan’s largest department store groups.
Read More: Business Mirror
Digital Marketing Head
Martin is an experienced marketer with over 16 years of experience across various industries including real estate, banking and finance, technology, and advertising.
Martin has a broad range of expertise in having handled campaigns, brand launches, activations both in the traditional and digital space. Currently serving as the Digital Marketing Head at Federal Land, Martin leads a team focused on managing digital sales and platforms for the residential, estates and commercial business units.
linkedinExplore Our Latest News & Events
Federal Land is Real Estate Employer of the Year
Federal Land tops off final tower at Marco Polo Residences Cebu
Federal Land celebrates world-class living at Marco Polo Parkplace